Excellent article. But the real gem is this comment on the link from victorvictorian. Almost impossible to quote individual sentences so read the whole thing.
http://boingboing.net/2012/10/12/hauntologists-mine-the-past-fo.html#comment-681137870

i think this state of our culture is limited. there will be a few years of this type of mass inter-pollination before new forms are born. we are in a transitional stage; moving from one type of communication to the next. there will be dead-ends and backwaters, panics, witch hunts, and purges. we are in an estuary moment, a confluence of rich waters where hybridization is the norm. my hope is that it doesn't all devolve into lifestyle choices and niche-marketing; that some degree of invention will win out before the vultures of commodification swoop in.