The Voices told me to do it - InSanesBurys. [1]
Eventually all punks sell out. And now you can buy Brewdog's Punk IPA, Hardcore IPA and 5am Saint in Sainsburys!

Bonus link. The Clash - Lost in the supermarket. Lost In The SuperMarket

[1]That quote came from a superb late 80s, early 90s zine called "Vague". http://zinewiki.com/Vague